Kim Kardashian and Scott Disick are being sued for $40 million for promoting luxe prizes on Instagram that are allegedly part of a fake lottery scam.
People who entered the contests were allegedly promised a chance at winning items such as first-class tickets to Los Angeles, a three-night stay in Beverly Hills and even $100,000.
The company that organizes the lotteries, Curated Businesses, told TMZ on Thursday that there have been legitimate winners and that they have the paperwork to prove it.
However, the plaintiffs — made up of people who participated in the contests but did not win — claim in the lawsuit that Kardashian, 41, Disick, 39, and Curated Businesses organized the contests to allegedly sell their personal information to advertisers, according to TMZ.
They claim they have been “invaded by hundreds of advertisers, some of which are soliciting the Plaintiffs with potentially offensive and unwanted content,” per the lawsuit.
Disick is allegedly the main organizer of the lotteries and celebrities like Kardashian, her family members Khloé Kardashian, Kourtney Kardashian, Kris Jenner, and Kylie Jenner have helped promote it to their millions of followers on Instagram.
However, the “Flip It Like Disick” star and “Skims” founder are the only stars named in the suit, according to TMZ.
The plaintiffs are reportedly seeking $20 million from each defendant.
Reps for Kim, Disick and Curated Businesses could not immediately be reached for comment.
However, the Australian-based company explains on its website how its process works in its “Frequently Asked Questions” section and has a list of campaign winners from 2019 to 2022 on one of its landing pages.
Under the question “How is the winner selected?,” Curated Businesses responds, “We engage the services of a third party facilitator to conduct a random draw of all eligible entrants.
“They are Australian government approved and compliant. As required by Australian law, we also engage the services of fully qualified independent scrutineer to oversee the random draw.”
One of the winners listed is a social media user with the handle @nana_billions.
In an August 31 post about the contest’s results on Instagram, she wrote, “Pinch meeeeeeeeee! I’m screaming 🥹🥹🥹🥹🥹 omg this is surreal! @curatedbusinesses@curated_businesses_legal thank you guys so much! I’m in shock 💃💃💃💃💃💃.”