How social media boosts my acting career, business – Folorunsho Adeola

• Folorunsho Adeola has opened up on different issues ranging from her career to her business.
• While applauding the advantage social media has given her in promoting her business ventures both in Nigeria and diaspora, the actress also opened up on how underpaid actors her.
• Folorunsho Adeola also shared how the emergence of social media has helped many who want to go into Nollywood become stars online even before they fully venture into acting.

Nollywood actress Folorunsho Adeola, popularly known as Arike Gold, has shared how social media has greatly boosted her business ventures and career.

In an interview with Saturday Beats, Adeola noted the platform’s benefits, particularly in reaching a global customer base.

Folorunsho Adeola said:

“I love social media. I want it to remain the way it is because I make money from it through my business. Most of my customers are in the Diaspora.”

The actress, who is also known for her keen fashion sense, revealed that her hair is the most valuable item in her wardrobe. “It is very expensive,” she noted.

Regarding her roles in Nollywood, Adeola explained that her appearance often varies depending on the script’s demands.

Reflecting on industry practices, she touched on a prevalent issue where actors are sometimes underpaid due to personal relationships. Folorunsho Adeola commented:

“It was like that even before we got into the industry. When we got in, we had to do free jobs. Now, things have changed. We are in the age of social media. One can even be a celebrity on Instagram before being a celebrity on TV. Then we were doing it for our friends; now it has to come with money.”

The first movie Adeola featured in was Alapa Stainless, produced by Mr. Latin in 2008 but her breakthrough movies were Ayonitemi and Olowolayemo.